

Russ Darrow Mitsubishi is part of the Russ Darrow Group, a Wisconsin-based automotive
organization that has proudly served drivers for more than 60 years.
Russ Darrow became the youngest person to open a Chrysler dealership in the country, and that pioneering spirit
continues to shape how we serve our customers.
The Russ Darrow Group is known for combining automotive expertise with genuine care for customers,
employees, and communities.
Today, the group operates:
This growth reflects decades of trust built through consistent, customer-focused service.
At Russ Darrow Mitsubishi, we believe buying and owning a vehicle should feel
simple, supportive, and transparent.
Customers can expect:
Our goal is to make every step of your experience feel comfortable and confidence-building.
Community involvement has been a core value of the Russ Darrow Group since day one.
We actively support our local communities through:
We believe strong dealerships help build stronger communities, both inside and outside the showroom.
Great customer experiences start with great teams. The Russ Darrow Group believes employees are its
greatest asset.
Our commitment includes:
By investing in our people, we ensure every customer benefits from knowledgeable, motivated, and caring professionals.
The Darrow Difference Makers are the heart of everything we do.
They are dedicated to:
That commitment is what customers experience every day at Russ Darrow Mitsubishi, and it’s why
generations of Wisconsin drivers continue to choose us.
| Why Choose Russ Darrow Mitsubishi | What It Means for You |
|---|---|
| A Trusted Name in Automotive | You buy with confidence knowing Russ Darrow Mitsubishi is backed by the long-standing Russ Darrow Automotive Group and a reputation built on integrity. |
| Transparent, No-Pressure Experience | You get clear pricing, honest answers, and guidance without pressure, so you stay in control of your purchase. |
| Strong Selection of New and Pre-Owned Vehicles | You can choose from a full lineup of new Mitsubishi models and carefully inspected pre-owned vehicles to fit your lifestyle and budget. |
| Competitive Pricing and Flexible Financing | You gain access to multiple financing options and competitive rates, with a team that explains everything clearly. |
| Expert Service After the Sale | You are supported long after purchase by factory-trained technicians using genuine Mitsubishi parts. |
| Customer-First Culture | You are treated with respect and care because Russ Darrow Mitsubishi values long-term relationships, not one-time transactions. |
| Convenient, Modern Shopping Experience | You can shop online or in-store with tools designed to save time and make the process simple from start to finish. |
| Commitment to the Local Community | You support a dealership that is invested in the community and proud to serve local drivers. |


Our employees are part of our family, and we demonstrate respect for our employees in all of our decisions and actions.
We are an industry leader, a compliance leader, and a civic leader in the communities in which we do business.
We want to be the Best in Sales, Service, and Personnel. We recruit employees who share that same vision and we are committed to providing our employees everything they need to reach their full potential.
We are proud of our company and want our employees to be proud to be a part of what makes The Darrow Difference. Good people, good values, good neighbors.
Our number one goal is to provide an uncompromised customer experience. We do that by developing relationships of trust and delivering results. Our customers are the lifeblood of our business and we always strive to deliver respect, courteousness, fairness, honesty, and transparency to them.
We are dedicated to promoting employee satisfaction, growth, and overall happiness. We want to develop and support not only their careers, but the lives of our employees – focusing on the entire person.